Case Study
Trek-A-Porter
CLIENT
Trek-A-Porter
CHALLENGE
Help Flux to become the brand that it deserves, increase clientele and brand recognition, design and execute content that caters to a higher caliber of artists, record labels and creative agencies all without alienating current brand champions.
DELIVERABLES
Strategy
Rebranding
Content
Web Design & Development
Collateral
Digital & Print Ad Campaign
Experiential Design
OUTCOME
An exponential increase in client booking. Accessed new untapped markets.
What happened?
​
The studio went from booking local stars to recording
Paul McCartney’s latest album.
(Yes, the guy from The Beatles)
Miami, FL
4,000 miles. 15 designers. 11 days. 4 iconic cities. 1 Airstream.
We helped Trêk-À-Porter, a mobile Airstream pop-up, fashion odyssey, culinary tasting, art in progress and shopping extravaganza tour 4 iconic cities in Miami, New Orleans, Nashville, and New York City.
For 11 days, the Trêk-À-Porter team collaborated with 15
fashion and accessory designers, local food and liquor
partners and artists to bring a one of a kind boho-chic
experience to each city on the tour.
We provided Trêk-À-Porter with strategy, branding, content production, experiential design & strategy, website
development, social media, and digital Ad campaign.
Check out this article on Trêk-À-Porter by Airstream.
New Orleans, LA
Nashville, TN
New York, NY
Impact by the numbers
186%
INCREASE IN SALES
4K to14K
SOCIAL MEDIA
84%
CELEBRITY BOOKINGS
9.28%
FUNNEL CONVERSION RATE
3K to 8K
INCREASE IN PAGE VIEWS PER MONTH
34%
DROP IN BOUNCE RATE
…and they expanded 500SQF of real estate by adding a whole new studio in the basement level.
They call it the Dungeon Room.
Impact by the space