Case Study

Trek-A-Porter

CLIENT

Trek-A-Porter 

 

CHALLENGE

Help Flux to become the brand that it deserves, increase clientele and brand recognition, design and execute content that caters to a higher caliber of artists, record labels and creative agencies all without alienating current brand champions. 

 

DELIVERABLES

Strategy

Rebranding

Content

Web Design & Development

Collateral

Digital & Print Ad Campaign

Experiential Design

 

OUTCOME

An exponential increase in client booking. Accessed new untapped markets.   

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What happened?

 

The studio went from booking local stars to recording

Paul McCartney’s latest album.

 

 

(Yes, the guy from The Beatles)

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  A gypsy-glam journey of making...  
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Restoration Hardware Factory Zinc & Cast
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TcIFE Satchel Women Handbag.I03.2k-min.p
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Hermes Matte Black Porosus Crocodile Bir
Ladies Wide Brimmed Sun Hat.F05.2k-min.p
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Cinderella Inspired Tiara.H16.2k-min.png
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Miami, FL

4,000 miles. 15 designers. 11 days. 4 iconic cities. 1 Airstream.

We helped Trêk-À-Porter, a mobile Airstream pop-up, fashion odyssey, culinary tasting, art in progress and shopping extravaganza tour 4 iconic cities in Miami, New Orleans, Nashville, and New York City.

 

For 11 days, the Trêk-À-Porter team collaborated with 15

fashion and accessory designers, local food and liquor

partners and artists to bring a one of a kind boho-chic

experience to each city on the tour. 

 

We provided Trêk-À-Porter with strategy, branding, content production, experiential design & strategy, website

development, social media, and digital Ad campaign.

 

Check out this article on Trêk-À-Porter by Airstream.

 

 

 

 

 

 

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New Orleans, LA

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Nashville, TN

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New York, NY

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 Impact by the numbers  

186%

INCREASE IN SALES

4K to14K

SOCIAL MEDIA

84%

CELEBRITY BOOKINGS

9.28%

FUNNEL CONVERSION RATE

3K to 8K

INCREASE IN PAGE VIEWS PER MONTH

34%

DROP IN BOUNCE RATE

 

…and they expanded 500SQF of real estate by adding a whole new studio in the basement level.

 

 

They call it the Dungeon Room.  

 Impact by the space 

 

Visit Flux Studio's website.

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